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With the Earth

Our corporate name is derived from a passage in the Yi Jing, a Chinese classic text, which reads, "Praise the virtues of the Earth, which nurtures new life and brings forth significant values." Shiseido has been doing business for over 140 years while praising the blessings of the Earth. Today, however, this bounty is being lost at a rapid pace, casting into doubt our ability to pass it down to future generations.
In order to remain a company always trusted and needed by society and consumers all over the world for the next 100 years, we devote continuous effort to preserve the global environment through initiatives including sustainable utilization of natural resources and endeavors to minimize climate change impacts.

Our Stance on Environmental Issues/Our Goals, Achievements and Key Initiatives

Shiseido’s stance on environmental issues and our goals/ achievements

Shiseido Group's environmental activity promotion system and addressing risks related to the environment

Shiseido’s initiatives on the reuse, recycle and other sustainable ways of using resources

Other Environmental Initiatives

Environmentally-friendly product initiatives

Shiseido’s environment-friendly initiatives in production and distribution

Shiseido’s activities related to conserving the blessings of the Earth

Shiseido’s communication activities on the environment



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Priority Activities Theme
Initiatives by Stakeholders
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