Mirai Tsubaki Activities

Our Mirai Tsubaki Activities are social contribution activities that we started in 2012, the year of our 130th anniversary, as a way to give back to the consumers and communities supporting Shiseido.

Employees at the international offices of the Shiseido Group plan their own contribution activities and continue them to deepen the connections with their local communities. With a wider view and a sense of fulfillment gained from the activities, we strive to accomplish our mission, "to inspire a life of beauty and culture."

Promoted by all affiliates of Shiseido 130 Shiseido Affiliates in the world(As of December, 2017)/Cumulative total number of activities 1,270(As of December, 2017)

Near completion of a nail item for unplanned outings for the…

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2018/09/28

The beauty of staying cheerful and positive! - Beauty semina…

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2018/09/28

In the hope that everyone will smile in the future—Activity …

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2018/08/31

Smiles are gifts―Beauty Seminar for the elderly

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2018/07/27

Let's learn how to cut bangs for children!

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2018/06/29

Charity Day in Paris

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2018/06/29

First steps to independence―Table manners seminar for high s…

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2018/05/31

Magical moment! Makeup session for students with visual disa…

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2018/05/31

Celebrating Mother’s Day together - Makeup service at nursin…

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2018/04/27

Ongoing hand massage activity bringing dazzling smiles!

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2018/04/27

Reconstruction support: students from Ofunato City experienc…

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2018/03/30

”Beauty program” for junior university students of fine arts

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2018/03/30

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